Since their debut, rookies HITGS have launched some really diabolical materials — songs I’ve disliked however have gone on to begrudgingly sing together with as a result of they’re so stupidly catchy. This doesn’t make the music good, however it leaves an impression. New single A-Ha! dispenses with most of the gimmicks of the group’s previous to embrace the muted dance sound favored by this 12 months’s lady teams.
I’ve written about so many songs like this over the previous few years that it’s change into troublesome to explain them in new methods. They nearly all the time find yourself rated within the “7’s” as a result of they’re neither good nor dangerous. They merely exist as inoffensive environment. It’s as in the event that they take the concept of a dance monitor and clean out each doable edge till you’re left with music that feels oddly indifferent and compressed. When listening to a tune like this, I really feel like I’m half-asleep, capable of discern the general form of the music however struggling to deal with the main points. It’s nearly intangible, and that high quality makes it exhausting to connect any actual character to the monitor or the group performing it.
| Hooks | 8 |
| Manufacturing | 7 |
| Longevity | 8 |
| Bias | 7 |
| RATING | 7.5 |
Grade: C