BABYMONSTER are inclined to wring probably the most they will from every album, selling a number of songs with music movies lengthy after the precise comeback has occurred. Their promotions transfer into a 3rd month with Supa Dupa Luv, the newest launch from their We Go Up mini album. On the plus facet, it’s good to see quite a lot of sounds get pushed from every venture. Nonetheless, not each music requires the additional promo.
Supa Dupa Luv takes a much more laidback strategy than both We Go Up or Psycho, delivering a mid-tempo R&B vibe over a trap-infused beat. It sounds extra like Western pop than Ok-pop, which is smart given the group’s international push. This general model isn’t one thing I are inclined to gravitate in direction of, particularly with out unbelievable melodies to buoy the observe. BABYMONSTER fireplace off some beautiful vocals and an thrilling rap verse, however the precise music leaves me fairly cool. The refrain is a clunker, tracing the traces of the rhythm however missing the sort of bounce that might make it stand towards the very best of its style.
Supa Dupa Luv‘s verses are primarily rapped, which is an strategy that BABYMONSTER are inclined to excel at. However like so many Ok-pop makes an attempt at hip-hop, the phrasing follows well-established traits quite that portray a line of its personal design. This makes the observe really feel overly acquainted when it ought to be choosing a extra distinctive taste. It really works high quality as subdued album filler, however makes for a reasonably forgettable promo observe.
| Hooks | 7 |
| Manufacturing | 7 |
| Longevity | 8 |
| Bias | 7 |
| RATING | 7.25 |
Grade: C