I don’t know why all these distinctly summer season songs are releasing proper earlier than I’ve to return to work for the brand new faculty yr, however the timing is to not their benefit. Summer season songs want weeks to brew and join with all the good experiences listeners get pleasure from in the course of the season. At any fee, Crimson Velvet’s Pleasure is again together with her first solo work in years and it sees her delivering a candy beachside serenade.
Like 2021’s Hiya, Love Splash! is upbeat and effusive. It is a nice power for Pleasure to discover and differs from the standard idol-turned-soloist mode. In terms of direct summer season competitors, the music will not be almost as bombastic and joyful as NCT Want’s Surf final week, however provides a barely extra subdued grownup tackle the identical summer season trip. Regardless of its exclamatory title, Love Splash! holds again at each flip. Even the beat drop in the course of the refrain is extra reserved than one thing like Crimson Taste. This tiptoeing round turns into a bit underwhelming while you count on the music to pinwheel ahead with unbridled power, however the nuanced strategy provides to Love Splash‘s sweetness.
I don’t know that this can turn into a future summer season staple, however it appears well-positioned to have sturdy longevity. Whereas Love Splash! doesn’t hit you over the top with its attraction, it subtly works its means into your reminiscence and stays charming for its full runtime. Buoyed by Pleasure’s easy efficiency, the music will certainly fulfill longtime followers.
| Hooks | 7 |
| Manufacturing | 8 |
| Longevity | 8 |
| Bias | 8 |
| RATING | 7.75 |
Grade: C+